HELLO, I Am

KIRTI KHANNA

Your Go-To Writer!

I help businesses and brands reach out to their audiences via content that is intriguing, engaging, persuasive, concise, and impactful. 

About Me

Hey There,

I am Kirti, a tea-loving millennial who is always writing or thinking about writing while reading books and watching movies, or some web series. (have you watched YOU? Oh my god! That’s absolutely spectacular writing). Okay, we will talk about that later! 

So, I have more than 5 years of experience in content writing and marketing in which I have expanded my skills and abilities, which can be best utilized by businesses and clients like you. I specialize in creating different types of content marketing such as blogging, videos, infographics, emails, web copywriting, ebooks, slide decks, business presentations, social media posts, and visual marketing content. 

While catering to the needs of Information Technology and Digital Marketing industries majorly, I have worked on several projects in other industries that include education, entertainment, food & beverage, healthcare, cannabis, finance, fashion, lifestyle, grocery, etc. Oh and I am a novelist too with one book available on Amazon and Flipkart, and the other one in progress (it’s romance fiction if you are wondering). As a passionate creative writer, I also write short stories and poetry for the soul. 

Education

M.C.A

2013-2015

Punjab Technical University

B.C.A

2010-2013

Punjab Technical University

My Skills

Blog and Article Writing
0%
Technical Writing
0%
Content Writing
0%
Business Presentations
0%
Business Writing
0%
UX Writing
0%
Content Marketing
0%
Video Editing
0%
Copywriting
0%
WordPress Blog Management
0%
Social Media Marketing
0%
SEO Writing
0%
Google Analytics
0%
Designing
0%

Software & Tools

MS Word, Notepad, Google Docs

MS Excel, Google Sheets

MS Powerpoint, Google Slides, Canva 

Canva, Pixlr 

Copyscape, Duplichecker, Small SEO tools 

Grammarly

Hootsuite, Buffer 

Cyberlink PowerDirector, iMovie 

Technical Writer

Business Analysis | Business Documentation | Technical Blogs

As a post-graduate in Computer Applications, I can easily understand the technicalities and functionalities of different software and applications. Here is what responsibilities I have been fulfilling as a technical writer: 

  • Translate complex product information in simplified and comprehensive content
  • Analyze client requirement documents and convert them into business documentation
  • Research and develop technical blog posts for company websites
  • Work with the technical team to develop product manuals, operational procedures, case studies, and other supporting content
  • Maintain detailed databases with reference materials 
  • Create business presentations with impressive designs

Content Marketer

Blogging | Video | Visual Content | Copywriting

With thorough understanding of different stages in the buyer journey and marketing funnel, I am specialized in creating content that engages the target audiences at each stage from awareness to decision through consideration. Here is what I have done in my experience of content marketing: 

  • Plan, create and share valuable content to engage and convert visitors into customers and customers into recurring customers
  • Manage CMS like WordPress to update website information such as blogs, images, web copy, etc. 
  • Create content strategy as per the buyer personas
  • Manage social media profiles using Hootsuite and Buffer
  • Create social media posts for each platform using Canva, Pixlr, etc. 
  • Write captivating ad copies with magnetic headlines 
  • Plan, create and edit videos using tools such as iMovie, Powerdirector, etc. 
  • Analyze performance on Google Analytics and improve efforts accordingly

Storyteller

Digital Storyteller | Short Story Writer

I love telling stories. When I started writing stories on my Facebook account, I got amazing responses from my readers. Eventually, after publishing my book, I started writing professionally and soon after that, I was telling stories in my marketing campaigns. Here is what all I do as a storyteller: 

  • Create short stories for short movies or ad commercials
  • Tell compelling and interesting stories in marketing campaigns to build strong connections 
  • Create brand stories for new brands to interact with their customers effectively

Baker

Cupcakes | Cookies | Cakes

Just like writing, baking brings me happiness and peace. Whenever I was low, I would mix a few ingredients and put them in the oven to make myself a little treat. I got decent reviews from my friends and office colleagues. Finally, when my manager suggested this idea, I was like Why Not and that was the start of building my home bakery Katie Pie in India. 

  • Manage orders through phone and social media 
  • Develop innovative recipes while experimenting with seasonal ingredients
  • Purchase and maintain raw ingredients for various local vendors
  • Bake cupcakes, cookies, dry cakes, muffins, brownies, blondies, etc. as per customer requirements
  • Cater to bulk orders for offices parties, promotional events, trade fares, etc. 
  • Collaborate with other brands for promotions and giveaways
  • Manage social media profiles

Industries I Serve

Advertising

Analytics

A.I

Blockchain

Design

Digital Marketing

Ecommerce

Education

Fashion

Finance

Food & Beverage

Info. Technology

Lifestyle

Logistics

Tourism

Wellness

Recent Blogs

My Blog
Kirti Khanna

Friends That Got Away

To the friends who got away, Well, happy friendship day to you dear friend. Although we don’t talk anymore, I want you to read this

Read More »
My Blog
Kirti Khanna

Homesick For Love

I am always homesick; inside and outside my home. I long for someone who is not in my life but I have faith that one

Read More »